Ferrari Purosangue Turns Fierce with Champion Motorsport Upgrade

Racing Heritage Behind the Build
Champion Motorsport, the Florida-based aftermarket specialist known for its racing victories — including the 24 Hours of Le Mans in 2005 and the Pikes Peak Time Attack in 2021 — has revealed its first complete Novitec Ferrari Purosangue Esteso widebody project. The build combines performance upgrades with a bold visual identity.

Striking Dual-Tone Design
This bespoke Purosangue wears a Satin Red body contrasted with glossy black and carbon fiber accents. A half-black, half-red hood, along with a black roof, side mirrors, and carbon details, give the SUV a powerful and menacing presence.

Performance and Exhaust Upgrades
Beyond its looks, the build features a Novitec performance exhaust system that enhances both sound and output. Exclusive Novitec x Vossen NF10 forged wheels in black, paired with black brake calipers, round out the performance-oriented aesthetic.

Wheel Options and Customization

The NF10 wheels are available in 48 finishes, with sizes ranging from 20 to 22 inches and widths up to 12.5 inches. Each rim starts at $2,875, striking a balance between high-end forged options and cast alternatives.

Alternative Novitec Configurations
For customers seeking something less aggressive, Novitec also offers a more subdued Purosangue version with a black body, yellow exterior accents, and crimson interior touches.

Ferrari Purosangue: The SUV Platform
At its core, the Purosangue is Ferrari’s first-ever luxury SUV, introduced in 2023 as a rival to the Lamborghini Urus and Aston Martin DBX. Built on the Roma’s platform, it features five doors, including unique rear-hinged “coach” doors.

Powertrain and Performance
The SUV is powered by a naturally aspirated 6.5-liter F140 IA V12 engine, producing 715 horsepower. Power is delivered through an eight-speed Magna 8DCL900 dual-clutch transmission to all four wheels, ensuring both speed and stability.

Exclusivity and Pricing
Ferrari limits Purosangue production to just 3,000 units annually, with demand secured through 2026. Starting at over $428,000, it outprices many Ferrari sports cars and eclipses competitors like the Lamborghini Urus SE hybrid, which begins at around $263,000 in the U.S.