Akmal Azhar
Armor All®, a renowned name in automotive care under Energizer Holdings Inc., has officially launched its all-new premium product range—the Armor All® Podium Series—developed in an exclusive partnership with Oracle Red Bull Racing. This exciting unveiling will be celebrated with a special event at Elmina Lakeside Mall’s open car park on June 21 and 22, 2025, where Malaysian drivers can enjoy complimentary car wash services and interior touch-ups.
Celebrating Innovation and Lifestyle with a Free Weekend Experience
The launch event is expected to draw large crowds of car enthusiasts and families. Visitors will be treated to complimentary car detailing services that showcase the Podium Series’ innovative formulas and high-performance results. The event runs from 10:00 AM to 10:00 PM, offering a full day of hands-on experience with Armor All’s latest range.
Built for Malaysian Roads and Weather
According to Diane Lee, Business Director for Malaysia, Singapore, and Vietnam at Energizer Malaysia Sdn Bhd, the Podium Series reflects Armor All’s commitment to providing professional-grade, easy-to-use solutions tailored for Malaysian drivers. Lee emphasized that this new line supports the country’s love for stylish, well-maintained cars by offering top-quality care with minimal effort, ideal for both city commuting and scenic road trips.
Cutting-Edge Technology in Every Product
The Armor All® Podium Series is formulated with SiO2-based hybrid ceramic technology. This ensures stronger surface protection, exceptional water beading, and long-lasting repellency against dirt and grime. Each product also incorporates recyclable packaging and user-friendly spray triggers for a sustainable and premium experience. Beyond performance, the series also brings sensorial enjoyment with refreshing scents and finishes.
The product range includes:
Hybrid Ceramic Wash & Shine: A slick and glossy finish with hydrophobic protection.
Hybrid Ceramic Tyre Shine: Enhances tire appearance with a shine that lasts up to four weeks.
Hybrid Ceramic Exterior Detailer: Builds colour depth and protection for exterior surfaces, including vinyl wraps and decals.
Interior Detailer: Provides a clean, UV-protected, natural finish for interiors, including tech screens and glass.
Hybrid Ceramic Protectant: Prevents dust and stains while shielding surfaces from UVA and UVB rays.
Now Available Nationwide
With its launch now official, the Armor All® Podium Series is available for purchase at selected retail outlets across Malaysia and online. The company invites all car owners to elevate their vehicle care routines with this breakthrough in automotive detailing.
Yusri Ng
