Sime Motors and Ingress Open New BMW and MINI Dealership Together

Kuala Lumpur, 30 April 2025 — BMW Group Malaysia has welcomed a new addition to its esteemed dealership network with the launch of Performance Motors Malaysia, a result of a strategic joint venture between Sime Motors and Ingress Corporation Berhad. This newly established entity will oversee the operation of two BMW dealerships and one MINI dealership, marking a significant move to enhance premium automotive services in the country.

The formation of Performance Motors Malaysia reflects the combined strengths and market leadership of its founding partners. Sime Motors brings decades of experience across luxury and mainstream brands, while Ingress Corporation contributes deep local knowledge and a strong presence in key premium markets.

Benjamin Nagel, Managing Director of BMW Group Malaysia, commented, “We welcome this exciting joint venture, which strengthens the foundation of our BMW and MINI brands in Malaysia. The launch of Performance Motors Malaysia underscores the commitment of our dealer network to deliver innovation, excellence, and world-class customer experiences.”

Echoing the sentiment, Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors, said, “This collaboration exemplifies our mission to deliver seamless automotive ownership experiences. Locations such as Mutiara Damansara, Puchong, and Bangsar provide substantial potential to elevate the premium segment in Malaysia. Together, we aim to maximize these opportunities with world-class facilities and services.”

Mohd Sirajuddean Ab Rahim, Group Managing Director of Ingress Corporation Berhad, added, “We are proud to deepen our commitment in the premium automotive sector. Performance Motors Malaysia will serve as a benchmark for customer service excellence, leveraging advanced facilities and unmatched aftersales support.”

Performance Motors Malaysia will be supported by a team of experienced professionals dedicated to upholding the standards synonymous with the BMW and MINI brands. Customers of existing Ingress dealerships can expect a seamless transition with no impact on their current warranties or service packages.

Performance Motors Malaysia Dealership Locations:

Damansara
- Address: 2779, Jalan Damansara, Sungai Penchala, 60000 Kuala Lumpur
- Sales: Mon–Sat: 8:30AM–6:00PM | Sun: 10:00AM–6:00PM
- Service: Mon–Fri: 8:30AM–5:00PM | Sat: 8:30AM–12:30PM
- Sales Contact: 03-7721 2288
Bandar Puteri Puchong
- Address: No. 3, Lebuh Puteri, 47100 Puchong, Selangor
- Sales: Mon–Sat: 8:30AM–6:00PM | Sun: 10:00AM–6:00PM
- Service: Mon–Fri: 8:30AM–5:00PM | Sat: 8:30AM–12:30PM
- Sales Contact: 03-8063 3222
MINI Bangsar Showroom
- Address: 65, Jalan Maarof, Bangsar, 59100 Kuala Lumpur
- Sales: Mon–Fri: 9:00AM–6:00PM | Sat–Sun: 10:00AM–6:00PM
- Sales Contact: 03-2287 9988